slides & audio (45 MB)
Paul Thelen, CSO and founder of Big Fish Games, will explore the life cycle of a casual game. Not every game can be a top ten hit, and even top ten hits don’t stay in the top ten forever. Paul will share his views about creating games that stand the test of time, and how to employ business practices that maximize the value of your titles in the months and years after their release.
Delivered at Casual Connect Amsterdam, February 2008
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Paul Thelen (email)
Big Fish Games Founder and CEO, has an MBA from Stanford University and a Bachelor of Science in Electrical Engineering from the University of Washington. Prior to founding Big Fish Games in 2002, Paul worked at RealNetworks as Director of Consumer Marketing, where he wrote the business plan for RealArcade, an online game distribution service. Paul’s latest venture, Big Fish Games, has become a top casual game site worldwide and is a leading PLATFORMS by Microsoft Casual Gamespublisher and developer of content. Big Fish Games’ rapidly growing customer base downloads over 500,000 games per day. Paul can be reached at paul.thelen@bigfishgames.com.