audio (10 MB)
Before sending an email to potential distribution or publisher partners, you should know that hundreds of other companies are doing the same thing. Don’t let your game be lost in the herd because of a poor sales pitch.
Delivered at Casual Connect Kyiv, October 2007
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Greg Lanz (email)
Greg Lanz currently serves as Vice President of Publishing and Sales for iWin, Inc., a leading casual games publisher and online website. Mr. Lanz has over 8 years of game industry experience in sales, distribution, licensing, and online advertising.
Before joining iWin, Mr. Lanz spent 2 ½ years at Trymedia Systems managing North American sales and business development and was a contributing factor in the acquisition of Trymedia by Macrovision (MVSN) in August 2005.
Prior to Trymedia, Mr. Lanz held sales and management positions at GameDAILY, Sega Dreamcast, and KPMG’s Channel Management Group.