Has conversion rates gotten you down? Have you been worried about your trial lengths? Do you think that you would never be able to get that game you've worked on for six months out in the public eye? Well, what you need is a great article that cannot only solve your problems, but probably give you that feeling of happiness, excitement, and joy that so many others get when their games get picked up.
David Edery released an article to help game makers, especially for the Xbox Live Arcade, that talks all about what game makers and the art of the great demo. With a ton of the casual games specifically using the 60 minute trial before buying structure, it's a great article for you to check out.
Edery mostly discusses getting more buzz for a game before it's released, How long to make the trial, what to put into a trial and knowing your audience.
[HOW TO INCREASE TRIAL, IMPROVE CONVERSION RATE, AND SELL MORE GAMES]