Ubisoft Plans Games for Tweens
Ubisoft announced the plan to launch two new game titles in the “Imagine” series targeting girls ages 6-14 on the DS system. The Imagine series, which debuted in October 2007, has more than 4 million units sold world wide.
"Ubisoft is proud to be the leader in the tween girl market with the Imagine series. Imagine games are designed with young girls' interests at the core, and we believe the next generation of Imagine games will engage young girls to spend more time on their DS," said Senior Vice President of Sales and Marketing at Ubisoft, Tony Key.
