Press Release
New York, NY—Oct. 22, 2008—I-play, the world’s leading multi-platform casual games publisher and a division of Oberon Media, today announced a multi-year casual game development deal with Aliasworlds Entertainment, a casual game development company, at Casual Connect Kyiv 2008. As part of the multi-year agreement, Aliasworlds will develop a minimum of two games per year for a minimum of three years. This is I-play’s second multi-year development deal in Eastern Europe, having entered into a similar agreement with Floodlight Games last year. Financial terms of the deal were not disclosed.
“Eastern Europe is at the epicenter of casual game development right now. At I-play, creating connections with talented and innovative developers all over the world is an integral part of our success, as well as an important aspect of our future”, said Don Ryan, COO, Oberon Media, I-play’s parent company. “This new multi-year deal with Aliasworlds is just further evidence of our commitment to forging mutually profitable long-term relationships with the best casual game developers in the business.”
Under the terms of the deal, Aliasworlds will design, develop and deliver two casual gaming titles for I-play within the next year. I-play will be the exclusive distributor of the games developed across multiple platforms. The announcement follows a similar deal that I-play announced with Floodlight Games last year and is one of many long-term developer relationships the company has in Eastern Europe and Russia. In 2007, Oberon Media, I-play’s parent company, acquired two Eastern European casual game developers-Friends Games and Kenjitsu. Both Aliasworlds and Floodlight Games are both based in Belarus.
“As the leading multi-platform casual game publisher, I-play has the unique ability to leverage our gaming titles across multiple platforms”, said Dmitry Misko, CEO, Aliasworlds Entertainment. “We are delighted to partner with an industry leader like I-play as their unparalleled distribution gives our company exposure to more people in more places and on more platforms than with any other partner.”
Aliasworlds has already created three successful titles for I-play: Turbo Pizza, a game which finds Robert and Rebecca on a quest to build a successful restaurant franchise; Turbo Subs, follows the team as they try to create lucrative sandwich shops in and around New York City; and Turbo Fiesta, an interplanetary action-packed adventure that follows the series’ heroes as they do their best to serve south of the border cuisine to impatient and hungry patrons at warp speeds. All titles are available now for PC download at www.iplay.com, as well as other major casual games portals.
About Aliasworlds
Aliasworlds Entertainment is the leading casual game development company in Eastern Europe based in Minsk, Belarus. The company is known for creating hit casual games like Turbo Pizza, Turbo Subs, Turbo Fiesta, Cooking Dash, Ranch Rush, Snowy series, The Apprentice Los Angeles. Aliasworlds Entertainment has worked with the largest names in the casual games world, including I-play, PlayFirst, Legacy Interactive, Alawar Entertainment, FreshGames. The company creates titles through licensed and original IP, as well as contract development.
About I-play
I-play, the publishing division of Oberon Media, Inc., is the world’s leading multi-platform casual games publisher. With powerful franchises and massive distribution across the three most popular entertainment screens-online, mobile, and interactive television-I-play content reaches global consumers, and delivers fun, entertaining, accessible content to casual gamers of all ages. I-play’s PC publishing division, formerly Oberon Games, is based in Seattle and created the hit Dream Day Series, as well as the first casual games for bestselling author James Patterson and legendary mystery author Agatha Christie, including the Causal Connect 2008 Game of the Year, Agatha Christie: Death on the Nile. I-play’s mobile division has delivered some of the biggest selling franchises in the mobile space, including the world’s #1 best-selling racing franchise, The Fast & the Furious, based on the blockbuster movies. I-play’s interactive television group, formerly PixelPlay, creates and distributes games featuring top brands including Centipede™, Missile Command®, Asteroids™, Monopoly®, Scrabble®, Boggle®, and Yahtzee™. I-play is headquartered in New York City, with offices in Seattle, San Mateo, London, and Dunfermline, Scotland
About Oberon Media
Oberon Media, the world’s leading multi-platform casual games company, is the first company to deliver global, integrated casual games solutions across three platforms-online, mobile and interactive television-and at retail. The Oberon Gaming Platform has become the industry standard and been adopted by the world’s leading digital and media companies, such as Microsoft, Comcast, Verizon, MTV Networks, Electronic Arts, MySpace, France Telecom and NHN. The Oberon Media Gaming Platform consists of a full gaming experience that includes a full suite of casual game content, services and features tailored to each partners’ specific needs. Oberon Media’s game publishing division, I-play, works with the industry’s best and award-winning game developers to produce the top selling casual games, which are played across online, mobile, console and iTV platforms in more than a dozen languages. Founded in 2003, Oberon Media is headquartered in New York with offices in North America, Europe and Asia, and is backed by Goldman Sachs, Morgan Stanley and Oak Investment Partners.
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Press Contact:
Nakiah Cherry Chinchilla
Oberon Media
P: 646/674.1422
E: Nakiah.CherryChinchilla@oberon-media.com
